MISSION BRIEFING // 2026 STAGE 1 ACTIVE

LEVEL UP
YOUR BRAND.

We turn Southeast Asian brands into followed personalities, not just services.

AI Media + Cinematic Production + Paid Strategy

Build Your Brand Story ▸ WhatsApp Us View Completed Missions
8
Years XP // Video Production
3
Service Layers Unlocked
1/5
Retainer Clients Signed
∞
Courage Stat
PLAYER PROFILE
LV. 08
Vex Lai
VEX LAI
Founder // Creative Director
CINEMATIC PRODUCTION 95%
AI MEDIA 85%
PAID STRATEGY 75%
ENTREPRENEURSHIP 80%
MENTOR Jon Lai · Atomic Group
★ AI MEDIA ★ CINEMATIC FILMS ★ CEO IP SERIES ★ TIKTOK MASTERY ★ XHS CONTENT ★ BILINGUAL DESIGN ★ MALAYSIA × SINGAPORE ★ AI MEDIA ★ CINEMATIC FILMS ★ CEO IP SERIES ★ TIKTOK MASTERY ★ XHS CONTENT ★ BILINGUAL DESIGN ★ MALAYSIA × SINGAPORE
/// CHAPTER 01
DANGER ZONE

ENEMIES IDENTIFIED.

Four bosses standing between SEA brands and the audiences who would follow them. Defeat them, or be defeated by them.

BOSS 01 // TIER S
⏳

SLOW & EXPENSIVE

Traditional video takes weeks to deliver. RM 5K–20K per project. Zero compounding system.

THREAT LEVEL
BOSS 02 // TIER S
🌐

CULTURALLY TONE-DEAF AI

Generic AI tools — wrong faces, wrong language register, zero SEA cultural authenticity.

THREAT LEVEL
BOSS 03 // TIER A
👻

NO BRAND PERSONALITY

SMEs have services but no identity. Customers can't follow a logo. The big chains lack soul.

THREAT LEVEL
BOSS 04 // TIER A
📉

SCALE GAP

No content engine. Paid ads bleed money with no organic trust layer to retarget.

THREAT LEVEL
/// CHAPTER 02
ABILITY UNLOCKED

YOUR 3-LAYER ARSENAL.

Three integrated abilities. One creative-to-conversion pipeline. No single-discipline freelancer in Malaysia offers all three.

LV. 99
LAYER 01 // ABILITY
🤖

AI MEDIA
PRODUCTION

Virtual IPs, AI influencer personas, and AIGC content with authentic SEA cultural representation. The scale layer.

▸AI Influencer Personas
▸Voice Cloning
▸AIGC Posts & Reels
▸Bilingual Typography
LV. 95
LAYER 02 // ABILITY
🎬

CINEMATIC BRAND
PRODUCTION

Real-camera brand films and CEO portrait series. The human credibility layer AI cannot fake.

▸Grand Opening Films
▸CEO IP Portrait Series
▸Luxury Product Films
▸Corporate Anniversaries
LV. 88
LAYER 03 // ABILITY
📊

SOCIAL & PAID
STRATEGY

Content calendar, ad briefs, platform strategy. We build the system, your specialist executes the buy.

▸TikTok Strategy (MY)
▸XHS Content (SG/CN)
▸Ad Brief Architecture
▸Monthly Performance Reports
⚡
COMBO BONUS // STACK ALL 3
+200% IMPACT when all three layers operate as one system. This is the unfair advantage no single-discipline freelancer can match.
/// CHAPTER 03
QUEST LOG

COMPLETED MISSIONS.

Real work for real clients. Click any tile to view the full reel.

⏳ COMING SOON
Squad Deployed
VK PREMIUM
AUTO DETAILING · 2026
✓ COMPLETE
AIK HUAT GROUP
CORPORATE FILM · 2024
✓ COMPLETE
MEDICOS
CEO PORTRAIT · 2023
✓ COMPLETE
GRANDPRIDE
LUXURY AUTO RENTAL · 2022
✓ COMPLETE
AIMEDIA SG
AI INFLUENCER · 2026
★ ACHIEVEMENTS UNLOCKED
🏆
First Retainer
SIGNED MAY 2026
🎓
Atomic AI Cert
JON LAI METHODOLOGY
🌐
Cross-Border
MY × SG PIPELINE
🎬
Luxury Tier
FERRARI DELIVERED
Vex Lai
▸ FROM THE FOUNDER
VEX LAI
CREATIVE DIRECTOR · MY/SG
"A QUICK NOTE FROM VEX:"

Hey, congrats on making it this far.

If you're reading this, you're probably a founder or marketer who knows your brand has potential — but the content side feels broken. Slow agencies. Freelancers who ghost. AI tools that produce content too generic for a Malaysian or Singaporean audience.

I built Iron Fang Pictures to be the studio I wished existed when I was running my own ventures four years ago: a team that combines cinematic discipline with AI scale, built specifically for Southeast Asian brands that compete on trust.

I'm not here to sell you the cheapest option. I'm here to build the brand identity that gets your business followed — not just found.

— Vex Lai, Founder

▸ FIRST TIME HERE? READ THIS.

Just Exploring? No Commitment Needed.

If this is your first time discovering Iron Fang Pictures, you don't need to commit to anything yet. Start with a free 15-minute discovery chat — no slides, no pressure, no payment talk. Just a real conversation about your brand and whether we're a good fit.

Free 15-Min Discovery Chat See How It Works First
✓ NO PAYMENT INFO REQUIRED ✓ NO SLIDES OR PITCH ✓ JUST A REAL CONVERSATION
/// CHAPTER 04
SELECT TIER

CHOOSE YOUR CLASS.

Three tiers. Three quest difficulties. All built around the retainer model — no project-by-project freelance trap.

▸ Prices shown as ranges. Final quote tailored to brand complexity, talent involvement, and shoot location. Free 15-min discovery call confirms your exact tier and price — zero obligation.

CLASS 01 // BEGINNER

STARTER
PACKAGE

FROM
RM 4,800
ONE-TIME · 6 WEEKS DELIVERY
✓1× Cinematic Grand Opening Film (60-90s)
✓3× Video Skits (15-30s)
✓1× Transformation Reveal
✓6× AI Posts (XHS, IG, FB, TikTok)
✓Content Scripts & Calendar
Start Your Project ▸
★ RECOMMENDED
CLASS 02 // CHALLENGER

GROWTH
RETAINER

RANGE · BASED ON SCOPE
RM 3,500 – 6,000 /month
3-MONTH MIN · ONGOING
✓4× Video Skits / month
✓8× AI Posts (4 Posts + 4 Stories)
✓1-2 Production Shoot Days
✓Monthly Strategy Support
✓Performance Reports
Work With Iron Fang ▸
CLASS 03 // LEGENDARY

FULL BRAND
SYSTEM

RANGE · BASED ON SCOPE
RM 6,500 – 12,000 /month
6-MONTH MIN · MAXIMUM POWER
✓Everything in Growth
✓+6 Production Shoot Days
✓CEO IP Series (24 videos / 6mo)
✓6× AI Short Videos / month
✓AI Influencers (Malay, Chinese, English)
Book a Strategy Call ▸
+ ADD-ON ARSENAL · ITEM SHOP
Grand Opening Film
Standalone 60-90s + edit
RM 1,800
+ TikTok Skit
Scripted, shot, edited
RM 350
Chinese KOL Coord.
XHS briefing + reporting
RM 500
/// CHAPTER 04.5
QUEST PATH

YOUR QUEST PATH.

Full transparency on what working with Iron Fang looks like. 10 stages from first chat to final delivery. Know exactly where you are at every step.

▸ TYPICAL CLIENT TIMELINE 4–6 WEEKS · STARTER · ONGOING · RETAINERS
DISCOVERY DELIVERY
═══ ACT I // DISCOVERY ═══
01
▸ MISSION 01 · 15 MIN

CONSULTATION

Free discovery chat via WhatsApp or strategy call. We learn your brand, goals, and challenges. You learn how we work.

XP +50 // BRAND CONTEXT UNLOCKED
02
▸ MISSION 02 · 1–2 DAYS

SELECT PACKAGE

Choose your class: Starter, Growth Retainer, or Full Brand System. We tailor the deliverables to your real growth stage.

XP +100 // CLASS SELECTED
═══ ACT II // PRE-PRODUCTION ═══
03
▸ MISSION 03 · 1 HOUR

PRE-BOARDING MEETING

In-depth alignment session. We map your brand persona, tone, audience, and competitive positioning. Foundation for everything that follows.

XP +150 // ALIGNMENT ACHIEVED
04
▸ MISSION 04 · 1–2 DAYS

SIGN CONTRACT

Transparent SLA. Clear deliverables, timelines, payment terms. You know exactly what you're getting before a single ringgit changes hands.

XP +200 // PACT SEALED
05
▸ MISSION 05 · 3–5 DAYS

CONFIRM CONTENTS

Scripts, storyboards, content calendar locked. You approve each direction before we shoot — no surprises later.

XP +250 // BLUEPRINT LOCKED
06
▸ MISSION 06 · 1–4 DAYS

VIDEO PRODUCTION

On-set or AI generation. Real-camera shoots for cinematic films. AI pipelines for high-volume content. Full creative direction from start to finish.

XP +500 // RAW FOOTAGE CAPTURED
═══ ACT III // POST-PRODUCTION ═══
07
▸ MISSION 07 · 5–10 DAYS

POST-PRODUCTION

Editing, color grading, sound design, bilingual subtitles, motion graphics. The cinematic polish that separates premium from average.

XP +400 // POLISH APPLIED
08
▸ MISSION 08 · 2–3 DAYS

REVISIONS

2 minor revisions per deliverable included. Clear feedback loop via WhatsApp / Google Drive. We refine until you're confident pressing publish.

XP +200 // PERFECTED
═══ ACT IV // DELIVERY ═══
09
▸ MISSION 09 · 1 DAY

FINAL HANDOFF

All final files uploaded to your dedicated Google Drive folder. Organized, labeled, ready for upload, archived for future reference.

XP +300 // ASSETS DELIVERED
10
▸ MISSION 10 · ONGOING

SOCIAL UPLOAD & LAUNCH

We assist with platform-native upload (TikTok, XHS, IG, FB). Captions, hashtags, optimal timing. Strategy support for retainer clients.

XP +400 // GOING LIVE
🏆
★ PROJECT COMPLETE

QUEST CLEARED.

Total XP earned: 2,550+. Your brand levels up. Retainer clients continue to the next mission cycle.

Start Your Quest ▸ Send Detailed Brief
/// CHAPTER 05
⚔ RECRUITING NOW

STAGE 1: JOIN OUR TEAM!

We're assembling the Iron Fang guild. Choose your character class. Bring your skills. Help us level up Southeast Asian brands together.

1
FOUNDER ACTIVE
5
CLASSES OPEN
∞
XP TO GAIN
● OPEN CLASS // MAGE
🧙

AIGC CONTENT TEAM

Master AI generation tools. Build virtual personas. Make machines speak Southeast Asian.

▸ Runway, Kling, Midjourney
▸ ElevenLabs voice cloning
▸ Bilingual content design
APPLY ▸
● OPEN CLASS // WARRIOR
⚔️

VIDEO PRODUCTION TEAM

On-set warriors. Cinematic shooters. Editors who can cut a 30-second skit at 2am.

▸ Cinematographer / DP
▸ Video Editor / Colorist
▸ Production Assistant
APPLY ▸
● OPEN CLASS // STRATEGIST
🎯

SOCIAL MEDIA
SPECIALIST

Content planners who understand TikTok algorithms, XHS trends, and what makes Malaysians stop scrolling.

▸ Content calendar planning
▸ Platform trend analysis
▸ Community management
APPLY ▸
● OPEN CLASS // DIPLOMAT
🤝

SALES TEAM

Builders of trust. Closers of contracts. The people who turn a discovery call into a signed retainer.

▸ B2B SME outreach
▸ Discovery & proposal
▸ Retainer renewals
APPLY ▸
● OPEN CLASS // ARCHER
🏹

ADS SPECIALIST TEAM

Precision targeters. Budget optimisers. The ones who turn content into clicks into customers.

▸ Meta & TikTok Ads
▸ Performance optimisation
▸ Cost-per-booking tracking
APPLY ▸
🔒 LOCKED CLASS // ???
❓

MORE POSITIONS
STAGE 2

More positions will be unlocked in Stage 2. Help us hit our milestones and new character classes drop.

▸ ??? // CLASSIFIED
▸ ??? // CLASSIFIED
▸ Unlocks at MRR target
UNLOCK PROGRESS
/// CHAPTER 06
FINAL BOSS

START YOUR PROJECT.

The more we know upfront, the more useful our first conversation will be. This form takes 2 minutes.

▸ Prefer to skip the form? Use the WhatsApp Fast Track on the right →

▸ FAST TRACK · WHATSAPP
Quick Chat on WhatsApp
FASTEST RESPONSE · < 2 HRS
▸ DIRECT CHANNELS
GENERAL INQUIRIES
hello.ironfangpictures@gmail.com
BRAND STRATEGY & AIGC CONSULTATION
strategy.ironfangpictures@gmail.com
LOCATION
Klang Valley, Malaysia
COVERAGE ZONE
Malaysia · Singapore
OPERATIONS
● Online · Active 2026
▸ SOCIAL CHANNELS
▸ Instagram ▸ TikTok ▸ LinkedIn ▸ XHS / 小红书
Chat with us on WhatsApp ▸